The demographic profile I went for when creating my magazine is a C1C2D class as they are likely to still be students however there will be some of my target audience who come from a middle classed family background so will therefore fall into a higher class. They will also be a younger target audience aiming at 16-24 year olds. In terms of the psychographic profile my audience will be 'aspirers' as they will want to live a luxury lifestyle like the people they read about in the magazine. This I believe will make my audience fall into social groups such as 'wannabees' or 'blondes' because they are all aspirering to be something else and because of their appearance which I have concluded would be a 'beach party' look they will be stereotyped as 'blondes'.
Both my own image and the magazine image bear some similarities in terms of their appearance and how they represent themselves.
Both models are standing up straight with either both hands on their hips or one arm above their head. Both these poses suggest that they are confident in themselves and are the type of women younger girls should look up to as they are happy within themselves.
Both images are a straight on angle and are mid shots. By doing this they capture what the model is wearing and her pose she is doing as well as her face and expression. Both girls are looking directly into the camera as this connects the audience more with the model as it shows direct eye contact.
In terms of their appearance, both girls have long blonde hair and are both slim and young so they are possibly aiming at the same if not similar target audience. They are also both wearing a smart outfit which can represent the stereotype these girls fall under as they are the type of girls who are: fun loving, attractive, young and love to dress up and go out most nights.
The setting that has been used is in a studio against a plain background so that the attention is focused on both of the models and nothing that is in the background.
The way gender and class have been represented are that these girls are very out-going but by the way they are dressed, they are also quite sophisticated as well as fun loving and are confident enough to be independent as opposed to being married and staying in at home.
In terms of their social class, they would both fall under C1 and C2 as although the type of music genre is a lower class, they would still fall under the lower middle class because of the sophistication and perhaps middle class background they both come from.
My magazine would have a pro-consumerist stance because I am aiming my magazine at young girls who all fall under the same psychographic group of ‘aspirers’. This means that my target audience are going to want to buy the products that would be advertised in my magazine in order for them to get the look of their favourite inspirations.
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